Category Manager

If you have a passion for marketing strategies and want to be part of a pioneering international company in research, development and marketing with a vision focused on improving Oral Health, keep reading!

In this position you will have the opportunity to work as a Category Manager, surrounded by a great team of Marketing professionals and in an environment that is committed to innovation and research; the Dental Research Center.

Your mission will be to be responsible for understanding the needs and motivations of the categorys stakeholders and for thinking about and implementing marketing strategies focused on positioning the category according to those motivations: differentiating it from the competition to make it the most attractive option for retain users.

What we offer you at Dentaid:
An indefinite position for you to develop as a professional in a multidisciplinary work team where you will share knowledge and visions with professionals from different specialties.
Flexible schedule from Monday to Thursday, being able to organize your day in the way that best suits your needs, on Friday you will have the opportunity to do an intensive schedule.
Hybrid position so that you can organize yourself and have a better family balance.
Discount on Dentaid products and other discounts on events and services for being part of our company.
We offer you more vacation days than what is established by agreement.
Intensive day in July and August.
What will make you succeed in the position?
Demonstrated experience in the pharma sector (OTC).
Valuable MBA in management or marketing.
Essential advanced English, valuable other languages.
More than 5-6 years of experience in Marketing, also valuable additional experience in sales.
What will your responsibilities be?
Establish the strategy of the category (and its brands) of assigned products and ensure compliance with the corresponding objectives to retain more users.
Managing the category life cycle to
Create value.
Generate long-term competitive advantages.
Provide sustained profitability over time.
Management of innovation in its categories / brands.
Monitoring of the evolution of the category (and its brands).
Promote and defend the brand internally.
Functions:

Development of global strategies by category and brand:
Category / brand life cycle management (develop, launch, mature)
Detection of consumer/professional insights about your categories or brands
Development of key elements of the category: brand books, packaging and language strategies for packaging, base promotional material and its updates & images, periodic communication campaigns.
Management of the channel strategy linked to its categories & brands
Training for countries in category and brand.
Management with suppliers and key agencies:
Management of innovation in its categories / brands.
Global launch plan.
Global development of new products and their launches
Support in the launch process in the countries.
Support in the supply, planning, manufacturing and logistics processes.
Monitoring of the evolution of the category (and its brands):
Monitoring of global positioning and pricing strategies.
Monitoring of strategies and campaigns.
Monitoring of global sales by brand, category and country.
Market monitoring and evolution of competition by category and brand.
P&L monitoring by brand and category.
Promote and defend the brand internally.

DENTAID is a company that ensures equal opportunities and diversity, not being discriminatory in terms of race, religion, nationality, gender, age, functional diversity.

If you want to have the opportunity to be part of an oral health company, with headquarters in Cerdanyola del Vallès, and subsidiaries located in Europe and Latin America and whose purpose is to promote and improve peoples oral health throughout their lives, why? you wait?

Sign up now! We want to meet you! If you prefer, send me your CV to adrian.sanchez@dentaid.es
Dentaid

Fecha de publicación: 08/06/2023